Map and optimize every customer interaction with CX Service Design

Improved NPS & CSAT
Reduced drop-offs
Unified CX across channels
Faster onboarding journeys
Streamlined backstage ops
Monetizable customer experiences
Our approach to CX service design
End-to-end journey mapping

We start by mapping your customer journeys across all touchpoints—from digital to in-person—capturing both frontstage (customer-facing) and backstage (internal systems, processes). This helps uncover friction points, redundancies, and inconsistent experiences that impact satisfaction and conversion.

Design thinking co-creation

Through collaborative design thinking workshops with cross-functional teams, we ideate and prototype new journeys like onboarding, renewals, or service recovery. This ensures solutions are both innovative and feasible—aligned with real user needs and business objectives.

Touchpoint & system alignment

We align customer touchpoints with internal workflows and technologies to ensure a consistent experience across marketing, sales, onboarding, and support. This includes harmonizing content, UI, service standards, and backend workflows for end-to-end CX delivery.

Our Customers Love what we do

I've been truly impressed by Worxwide's dedication and expertise in collaborating with us on the safety management platform. The way they have seamlessly integrated into our team and grasped the intricacies of our Safety Management Platform is commendable. Their commitment to understanding our unique needs and actively participating in the development of modules such as 'safety leads', 'contractor safety management', and 'incident investigation' has been a key factor in the success of this venture.

Client Partner, Steel Manufacturing Giant

The team lead by Vivek is a great value add to us. Design thinking knowledge of team and Vivek’s leadership skills are invaluable in building our rural fintech ecosystem. Thank you for all your extra efforts over the nights and weekends you spent.

CTO - Leader in Fintech

Experience of the resources in design thinking and design has been phenomenal and openness and collaboration being great. We never feel that we are working with a partner, and it has always been like they are an extended part of our team.

Chief Digital Officer, Fintech Leader Enterprise

Worxwide team has shown exemplary skills of UX & professionalism. They have helped us re-design a B2B GRC platform which was not intuitive enough. The team has really good UX experts who have helped us in navigating through our product journey.

Digital Director - B2B Products

Our core capabilities in omnichannel CX & service design

User profile icon 1
Customer journey mapping
We conduct detailed customer journey mapping across channels and personas—highlighting pain points, emotions, and drop-offs. These visual blueprints form the foundation for prioritizing CX investments and identifying key moments of truth in the customer lifecycle.
Account Based Marketing
Service blueprinting
Our service design experts map the backstage processes—systems, roles, and dependencies—that support each customer interaction. This uncovers root causes of friction and enables systemic fixes to create smoother, scalable service delivery.
User profile icon 3
Design thinking workshops
We facilitate structured co-creation sessions with stakeholders and users to ideate new journeys or improve existing ones. Whether it’s onboarding, support, or retention—we bring techniques like empathy mapping, scenario sketching, and prototyping into action.
User profile icon 4
Omnichannel experience alignment
We ensure consistency across every channel—web, mobile, WhatsApp, physical store, or call center. From UI to tone of voice, we harmonize every interaction so your brand feels connected, reliable, and intuitive—regardless of how the customer engages.

Our Work
Why Worxwide
CX Strategy + UX + Ops Expertise

We bring a cross-disciplinary team that understands user behavior, business operations, and tech systems to deliver end-to-end solutions.
Design Thinking Meets Execution

We go beyond sticky notes and wireframes—translating ideas into actionable CX blueprints, roadmaps, and prototypes.
Industry-Tailored CX Playbooks

Our journey maps and service designs are customized to your industry—be it B2B, consumer goods, BFSI, or manufacturing.
Data-Backed, Emotion-Driven

We blend analytics with empathy—ensuring each design decision improves KPIs while respecting user sentiment.