How Behavioural Design in UX Leads to Effective User Experience
The design community has started focusing on user behavior while keeping other traditional steps such as user research, ideation, creating the design strategy, and user testing intact. We must understand users and their behavior before creating any product. It is important to know what people do, why they do it, and how to activate them to change their behavior. Behavioral design is an integral part of UX design that focuses on understanding user behavior and creating experiences tailored to their requirements.
Tech Trends to Look Out for in B2B for 2023
Technology today is evolving rapidly, enabling quicker change and advancement with an accelerated rate of change. With advancements in machine learning and natural language processing, artificial intelligence will be more ubiquitous in 2023. Using this technique, artificial intelligence will be able to comprehend us better and carry out more difficult tasks. According to predictions, 5G will change how we live and work in the future. What does this mean for us?
Non-price Criteria and Proposal Success
Have you ever faced a scenario where even after doing your best, you still couldn't win that proposal? Like many others, were you also primarily focused on the price criterion? Well, that's where it went wrong (probably).
Losing Customers to Competitors?
Bid decisions aim at eliminating the least qualified sales lead to arrive at the best opportunity to pursue. The high probability of winning (Pwin) on fewer best-fit opportunities permits greater focus on opportunities that can be won. This article is an effort to break down the capture planning process that precedes proposal submission. The knowledge hereby is dictated by insights gathered and experience gained from our own experience. This article will help you answer the question: How can I help my organization win more business by adopting and adapting proven processes, practices, and tools that can improve our decision-making and reviews?
Lean and Agile Design – How to Work in Tandem with Developers at Speed?
It is extremely beneficial and advantageous for your organization as a whole to use a Lean-Agile methodology. A requirement of this methodology is that you involve developers and product owners at every stage of the design process. The design team needs to demonstrate to the development team and product owners how affordable user testing can be.
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